No, Meego didn’t die in San Francisco but something is happening.
Meegonews.com didn’t work out for me as part of my blog network. I haven’t written an article for it in weeks but that doesn’t mean I’m not interested in Meego. I see it as a critical, not just important, component of Intels strategy to move into the mobile market. I might have seen Andy Rubin waving about an Intel Android phone on stage in front of me at the IDF keynote last week but that still doesn’t mean that Intels customers don’t need another choice. Android comes with risks. It also comes with ready made ARM platforms. Intel need something else and that’s why Meego is still critical.
No-one in Intel that’s involved with Meego is talking Meego. There’s no Meego conference planned yet, there was no Meego representation in the IDF technology showcase and I even heard a ‘watch this space’ comment in one of the technical sessions. Everyone is keeping their mouths shut tight. Something is going on.
The scenario I am working over in my head has been influenced by rumors, I can not deny that, but it seems to make sense.
Intel needs a phone hardware partner, more so now than ever before simply because Intels phone hardware, Medfield is ready to go into handsets. Intel’s customers (and customers of customers) may be more interested to see Medfield in tablets today but Intel need a foot in the smartphone door badly. Ultrabooks might be a great strategy for the next three years but after that, phones, personal communicators are critical. Server sales may be on the up due to cloud services but that could level-off in 3-4 years too. Where next for Intel?
Intel will be doing everything they can to court a major partner. HTC are in the running of course and other large companies will also be looking for Android alternatives but the Samsung connection seems the most likely. Bada appears to be working well as a second-tier solution for Samsung but how about taking this recognised brand to the next level, and moving it beyond Android.
Meego has been well designed as a smartphone core. How about the Bada brand and UI on a Meego core? Remember, Meego really is just a core with a UI framework.
A company like Samsung would be the biggest win possible for Intel if they could just convince Samsung to break out a new range of Bada phones, based on a Meego core, and Intel hardware with Intel value-add silicon and services.
Wouldn’t it cut across their fantastic Android smartphones though? It would, but it could jump over the option into a higher-end solution for the future. It would give Samsung control of the stack, independence, a way to drive the Bada brand and get an App store in the bargain.
Could Intel trade technology, AppUp and a healthy donation to the Linux Foundation for Atom-love and a respected brand, respected manufacturer and the best possible partner in the world?
If this doesn’t happen it won’t be without Intel trying. It won’t be the end either. They’ll continue to work on a new partner. They have no choice. Well, apart from Windows Phone 7. Somehow I cant see that as a solution for Intel customers on the high-end despite how tidy a solution it may sound.
Whatever happens, the Meego core work will move forward but it seems that there’s now a risk to the UI layer and Meego brand. They could be sacrificed for the right partner.